David Airey

Ten principles for good design

606 universal shelving system, 1960, manufacturer: Vitsœ, design by Dieter Rams. 1. Good design is innovative. 2. Good design makes a product useful. 3. Good design is aesthetic. 4. Good design makes a product understandable. 5. Good design is unobtrusive. ... Read more

AIGA panel on spec work

The above video is from an AIGA Metro North event titled reSPECt, “A civilized dialog between advocates and opponents of speculative branding and design work.” The video can also be viewed here on Vimeo. Moderated by New York State Supreme ... Read more

No Weight Gain Chocolate

Fair play to Bloomsberry & Co for a light-hearted approach to chocolate branding. Made me look. Made me buy. Remember, though, a balanced diet is also essential. More chocolate packaging ideas on the Bloomsberry website. Hats off. Published on David ... Read more

goTeach brand identity design

goTeach is a London-based startup that will offer an annual subscription to schools for unlimited online advertising of job vacancies. I was given the task of creating the goTeach visual identity. “People should feel that goTeach, whilst being a newcomer ... Read more

More than just a title

To follow-up on the reader comments theme, here’s some good advice from Leanne Le, who recently left her thoughts on an old post of mine, Are freelancer designers really suckers? “You can begin to call yourself a consultant when you ... Read more

PrintJobMgr causes MacBook CPU to overheat

I’ve had my MacBook Pro overheating (almost too hot to touch on the bottom surface), and the whirring of the internal fans was a distraction. I worried the heat would damage the components. It wasn’t that hot indoors, and my ... Read more

Focus on reader comments #6

With 17,116 comments on 452 blog posts, it’s good to step back from time-to-time and republish what you’re saying. Here’s another quick round of reader comments. Ewan of edu.blogs.com, on The myth of constructive criticism? “In education, we use the ... Read more

Just married…

—— Update: 26 June 2010 More wedding photos here on Facebook. —— Photography by Carmen Tyler (thank you). Published on David Airey, graphic designer Related posts on David Airey dot com The day I proposed (136) Closed for breakfast, lunch, ... Read more