Giles Rhys Jones

Giles Rhys Jones

Director, Interactive @ Ogilvy & Mather
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London

,

United Kingdom

interactivemarketingtrends.blogspot.com
 

If WPP Owned A Strip Club

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"Interactive Marketing Trends" Makes TrendsSpotting's Tre...

View Upload your own An interesting methodology to pull together marketing trends. My own 10 trends features. While seeking to bring 2008 trends prediction from an angle not suggested before, TrendsSpotting chose to present the Meta Trends for 2008. Running ... Read more

Mentos & Coke DIY Kit - As Seen On The Internet

Back in 2007, the Coke/Mentos video clips caused a sensation and graced powerpoints the length and breadth of adland as a great example of variously: user generated content, brands letting go (and holding on) and the death of the agency ... Read more

10 Biggest Pricks in Advertising

Cheers Jim D. Tags: biggest pricks in advertising

User Generated Scarf

A great Christmas present from Ben, Toby & the boys at Moving Brands. "Last Christmas we set up a screen made of fairy lights in the Moving Brands window. We then invited people to send messages and drawings, via a ... Read more

OgilvyOne UK: Campaign Direct Agency of the Year 2007

so the pain was all worth it...

Rapp's Engauge - Engagements New Clothes?

Stan Rapp, the DM poster boy, has partnered with a private equity firm to build an agency; the stupidly named Engauge — spelled that way to underline its intent to provide marketers with tangible results from campaigns. He is saying ... Read more

Shock Horror! Doing Digital Is Not Efficient

In a recent article on BrandRepublic entitled The real stories behind adland's facts and figures, Claire Beale has a look at the Willott Kingston Smith Agency Performance report to uncover some of the hidden, interesting stories. You might think all ... Read more