www.organic-frog.com
Specialties
Account planning
Brand & Digital planning
- Experiences
-
- The Brooklyn Brothers
: 2008 -
Present
Creative planner
The Brooklyn Brothers in London
- Duke London
: 06/2007 -
Present
Lead Strategic Planner
www.duke-interactive.com
I established Duke London (Digital agency) planning activities, becoming lead planner on all the agency clients. I also established the planning process (or Anti-process!) together with the agency senior members. Part of my job was also to evangelise clients and staff to digital changes.
Main activities: Brand & digital strategies, Pitching, creative briefings & providing creative inspiration, consumer research.
Clients: Nissan, Dockers, Levi’s, Universal Music, McDonald’s
- Agency.com London (TBWA group)
: 07/2006 -
06/2007
Digital Planner
www.agency.com
Brand & digital strategies, writing creative briefs & providing creative inspiration, consumer research, leading competitor reviews for pitches, helping senior Agency members for conferences about digital & industry issues, contributing to think pieces, providing digital insights, lead planner on tactical campaigns including client facing and 'insipration meetings' about the future of digital/web2.0
Clients: British Airways, Ikea, P&G, British Telecom, COI
- AKQA London
: 01/2006 -
07/2006
Junior Digital Planner (Intern)
www.akqa.com
Brand & digital strategies, writing creative briefs, creative inspiration, consumer research, competitor reviews for pitches, providing stimulus for senior planners, contributing to think pieces, providing digital insights.
Clients: Coca-Cola, Nike, Xbox, Orange, Unilever, Johnnie Walker, Sky,Yell.com, IHG.
- Publicis Cachemire Lyon
: 04/2005 -
10/2005
Junior Account Planner - New business dpt (Intern)
www.publicis-cachemire.com
Brand & communication strategies (Both media and below the line), writing creative briefs, creative inspiration, consumer research, competitor reviews for pitches, providing stimulus for senior planners, contributing to think pieces.
Clients: Renault Trucks, Seb Group, Casino Group.
- Brainstorming Lyon
: 06/2004 -
07/2004
Junior Account Planner (Intern)
www.brainstorming.fr
Brand & communication strategies, writing creative briefs, creative inspiration, consumer research, competitor reviews for pitches, providing stimulus for senior planners.
Clients: TNT transport, Pelikan hardcopy (ink for printers and pens), The Loire area.
- Education
-
- ISCOM Paris
: 01/2003 -
12/2005
MA, Communicationswww.iscom.fr
- Université Lumière (Lyon II)
: 01/2000 -
12/2003
BA, Historywww.univ-lyon2.fr
Activities and Societies:
From September 2002 to June 2003: manager of the body building room!