Alexandre Derwa

Passionate by the media and more especially by Internet, I enjoy watching the society evolve with the new technologies. I’m interested in culture, economy and sometimes politics. With a marketing background, Internet has always been a source of interest which slowly grew to become a passion. So to be brief, marketeer, communicator, blogger, graphic designer and web explorer would be my best tags.

Specialties
marketing (digital, interactive, ambient, viral), branding and identity, web strategy, communication, web & graphic design

Expériences

• ICM : 02/2007 - Aujourd'hui
  Sales Promotion Manager
  In charge of marketing and advertising, I’m responsible of the ICM web site and for online and offline visibility. I develop all the graphical aspects of ICM (logos, brochures, posters, etc.) and I organize and manage the presence of the company at worldwide exhibitions.
• Technobel : 11/2006 - 01/2007
  E-Business Strategies & CMS management
  During this training, I was exposed to all the aspect of the the e-business and e-commerce with its strategic aspects. E-business concept, e-commerce stakes, management of web projects, internet legislation.
  
  On the practical part, the focus was the ability to develop a website throuht the use of a CMS (Joomla). I had also had some courses in negociation techniques, image editing for the web, analalysis of the needs and elaboration of a specifications sheet, instalation of an e-commerce platform and the referencing technique for website.
• Viaweb : 09/2005 - 07/2006
  Sales Manager
• Ville Vivante : 02/2005 - 04/2005
  E-business consultant : internship
  Execution of a qualitative analysis of their web site and redifinition of the web content
• Atos Origin Worldline : 02/2004 - 06/2004
  Marketing Assistant : internship
  Development of tools for comparative analysis of prices and solutions proposed by competitors to improve the competivity of the company