In order to ensure that the visitors come back to your website (or to decrease the bounce rate of website), well framed strategy is required. For social networking websites, ecommerce sites, video sharing sites and so on web 2.0 platforms is the ultimate rescuer in this hard competitive times with better Search engine optimization(SEO).

Blogs and wikis are web 2.0 content management systems that essentially do optimal search engine optimization (SEO by Web 2.0). Blogs are favorite for Google search engine, they have replaced age old sources of communication like user groups, product reviews, guest books, etc. The reason behind blogs and wikis being so favorite among users is, they are logically search engine optimized content and craweled by search engine daily. The content here is richer, have better interlinks, semantically strong roots and updated regularly which is very essential for SEO.

SEO Experts suggest to convert your regular blogging into corporate blogging and the glossary of terms into wiki in order to make your website ahead of times. These blogs and wikis have the advantage of expanding your existing search channel approach i.e SEO for website and make new users your customers. The new and old clients and prospects can increase your online business profits.

Web 2.0 has certain adornments like widgets, Flash, pod casts, AJAX and videothat can adversely hamper your website's overall ranking in the search engine spiders. These features can confuse the search engine spiders as these elements cannot be scrolled by them. But if you want to use the web 2.0 elements for better SEO conversions, increased customer satisfaction and greater usability, then you have to control the mirror sites, RSS, syndication services and XML for regular website traffic.

Thus Web 2.0 is essential part for SEO.....