Guillaume Du Gardier

Broad experience in national and international PR campaign, B2B, B2C, C2C communication.Focusing since last few years on online communications, social media, participatory communications.
Working experience with brands like Quantum, Samsung, QMS Minolta, Microsoft, Accor, Unilever, SC Johnson, Six Apart, D-Link, Pfizer, AstraZeneca, BioVision, Yves Rocher, SanDisk...
Regular speaker on Social media events through Europe:
- Blogs and Politics, Institute for Politics, Democracy & the Internet, Washington, 15th November 06
- PodcastconUk 06, London, 18th November 06
- The New PR, Stratégie, Paris, 27th November 06
- Online communications & the Health Industry, CPA Santé, Paris, 24th January 07
- Euroblog Symposium, "Social Software, a revolution for communication ?", Bruxelles, 16th March 07
- Corporate Podcasting Summit, London, 19-20th March 07
- Multimedia Meets Radio, EBU, Geneva, 29-30th March 07
- Blogging4Business 07, "Should your company be podcasting ?" London, 4 April 07
- Blogs & Politic, Athens, 21th June 07
- European PR Congress, "Role of Internet for companies reputation ?", Kiev, 4 October 2007

Specialties
Online communications, Online Marketing, PR strategy, brand & reputation management, social media, new media, participatory communication, social computing

Expériences

• Ferrero : 12/2007 - Aujourd'hui
  New Media Manager
  Holding the responsibility of new media for marketing, HR, CRM, Corp. comms, internal comms and sales: strategic & transversal role, reporting directly to the CEO
• Edelman : 10/2005 - 11/2007
  Director Online Communications Europe
  Development of online marketing and online PR campaign for SMB and multinational companies, head of Edelman's european online practice, regular speaker on various event around online communications and new media.
• PR Planet : 01/2004 - 09/2005
  Owner
  Public Relations agency, helping company increase their business by developping their notoriety
• Blogging Planet : 03/2005 - 09/2005
  Founder, Alliance Partner
  Founder & CEO of Blogging Planet, an alliance of internationally recognized practitioners in participatory communications based in Paris, France and Amsterdam, The Netherlands, provides counsel and training to organizations in Europe and the United States on how to effectively adopt new communications tools, such as blogging, wikis, RSS feeds, podcasts, and more for a wide variety of corporate functions, including corporate communications, marketing, public relations, employee communications and investor relations. http://www.bloggingplanet.com
• Trait d'Union : 12/1997 - 11/2003
  Director
  Director, business development France and Europe, managing PR campaign for SMB companies like Minolta, 3M, D-Link, Quantum/ATL, Wilkinson...