Paul Isakson

Senior Strategic Planner @ space150

Minneapolis, mn

United States

www.paulisakson.com

“Building a better future for brands.”

Bio
Keywords

Agile planner with over nine years of agency experience encompassing brand advertising, digital marketing, retail & consumer promotions and social media.

Visionary creative problem solver passionate about guiding brands to being more relevant and meaningful to the people who use them through creative ideas grounded in cultural, consumer, brand and business insights.

Aspiring to inspire, prod and provoke a better future for the brand building business.

Specialties:

Brand Innovation // Brand Strategy // Communications Strategy // Digital Strategy // Social Media // Creative Problem Solving // Insight Mining // Research

RESUME

Agile and visionary account planner / strategist with over nine years of agency experience encompassing brand advertising, digital marketing, retail & consumer promotions and social media.
Driven to uncover and apply cultural, consumer, brand and business insights to our clients' business and marketing problems to help them find new ways to be more interesting, relevant and meaningful to people.
Passionate about collaborating with creatives to inspire, develop and sell great ideas that drive our clients' brands and business forward.

Specialties
Brand Innovation // Brand Strategy // Communications Strategy // Digital Strategy // Social Media // Creative Problem Solving // Digital Storytelling // Insight Mining // Research

Experiences

space150 : 09/2007 - Present
Senior Strategic Planner
Brands:

American Express, Andersen Windows, Dairy Queen, General Mills, Imation, Life Time Fitness, Starz Entertainment, TDK
Sukle Advertising & Design : 11/2006 - 08/2007
Director, Strategy & Planning
Brands:

Denver Water, Gates Corporation, Noodles & Company, IMCA, New Business
The Integer Group : 07/2003 - 10/2006
Account Director
Promoted in May 2006:

Account Supervisor (July 2003 - April 2006)

Brands:

Coors Light, Coors Banquet, Molson Canadian, Molson Canadian Light, Keystone Light, Keystone Ice, Zima, Zima XXX
Barnhart/CMI : 04/2000 - 07/2003
Account Supervisor
Promoted twice in three years:

Account Executive (2000 - 2003)
Assistant Account Executive (2000)

Brands:

GE Access, Sun Microsystems, Colorado Rockies, Bancroft Tennis, Harrow Sports, Trimble Navigation, Breckenridge Brewery, ServiceMagic.com
Pierson | Hawkins Advertising : 05/1999 - 04/2000
Assistant Account Executive
Promoted from Account Service Intern, August 1999

Education

University of Northern Colorado : 01/1997 - 12/1999
B.S., Business Administration // MarketingMajored in Buisness Administration with an emphasis in Marketing and Advertising.
Colorado School of Mines : 01/1993 - 12/1996
Engineering & EconomicsTransferred to University of Northern Colorado.
Activities and Societies:
NCAA Division II Athlete (Baseball)